Verified 2026-09-19 against facebook.com/business/tools/meta-business-suite and the Meta Business Help Center.
Pricing
Free. The help center describes it as a “free platform” for managing business assets through a business portfolio, and a person can create up to two portfolios. There are no plans to compare.
Meta Verified is a separate subscription for profiles, not a Business Suite tier: Standard at $14.99/mo and Plus at $49.99/mo per profile, with higher tiers at $149.99 and $499.99. Its listed benefits are a badge, impersonation protection and support, and no scheduling feature is gated behind it. Meta’s Verified page now carries a banner saying its features are available in Meta One, a new subscription that builds on Meta Verified; we did not read the Meta One terms.
Platforms
Facebook, Instagram, Threads and WhatsApp. The post composer targets Facebook Pages, Instagram profiles and Facebook groups, and cross-posting to Threads is desktop-only. The inbox covers Messenger, Instagram and WhatsApp messages plus Facebook and Instagram comments. Instagram posting is limited to ten photos per post. Some messaging metrics, ad campaigns and organic messaging features are unavailable for Europe and Japan. No publishing to networks outside Meta is listed.
Creator Studio is no longer a separate product: Meta states its tools have moved into Business Suite.
Where it fits
Businesses and creators publishing only to Facebook, Instagram and Threads who want a free planner, inbox, insights and ads in one Meta-run tool.
Where it doesn’t
Its stated scope is Meta-owned properties, so anything on LinkedIn, X, TikTok or Pinterest needs another tool. We found no vendor statement of a maximum scheduling window or per-day post caps.