Vista Social cuts included users again: Advanced 4 to 3, Scale 8 to 4

Verified: 2026-09-30, vistasocial.com/pricing.

Vista Social has cut the users included on two of its three self-serve plans, five weeks after its August seat trim and days after it raised every tier. The plan comparison table now reads “Included users Professional 2 Advanced 3 Scale 4 Enterprise Customizable”. On 2026-09-25 the same row read 2, 4 and 8. The plan cards agree with the table: Advanced says “Invite up to 3 users to your account”, and Scale says “Invite up to 4 users to your account. Purchase additional users to your account.” Professional stays at 2.

Prices did not move. Professional is $99/mo, Advanced $199/mo and Scale $449/mo on monthly billing, or $950, $1,910 and $4,310 a year (cards: “$80 /month · for 2 users”, “$160 /month · for 3 users”, “$360 /month · for 4 users”). Profiles (15, 30, 70), DM contacts (10,000, 25,000, 100,000) and the add-on rows are unchanged: X (Twitter) $29/month, Listening $75/month, Employee Advocacy $199/month for 25 employees.

At the same sticker, the cost per included user on Advanced goes from $49.75 to $66.33 a month (+33%), and on Scale from $56.13 to $112.25 (+100%). The larger effect is on team size. The comparison table lists extra users as “Customizable” only on Scale and Enterprise, and only the Scale card offers to “Purchase additional users”. A four-person team that fit Advanced at $199/mo last week now needs Scale at $449/mo on the published page. A team of five to eight that Scale covered now has to buy extra users, at a price the page does not publish, or talk to sales.

The Enterprise card changed as well. On 2026-09-28 it listed “Unlimited users”. On 2026-09-30 it reads “8+ users. Invite 8 or more users to your account.” Enterprise is quote-only, so no price is attached to either wording.

The FAQ lower on the same page still answers “Our Professional plan comes with 3 users. Our Advanced plan comes with 6 users.”, the allowance from before the August cut. The cards and the table carry the current figures.

The Advanced and Scale cut landed between 2026-09-25 and 2026-09-28, dated from our own captures. Our 2026-09-28 sweep captured the new figures but did not flag them; we caught the difference on 2026-09-30 and are logging it now. The Enterprise wording changed between 2026-09-28 and 2026-09-30. The Wayback Machine holds no capture of the page in either window.

Prior coverage: Vista Social raises every plan (September 25, 2026), Vista Social cuts included users on every tier (August 4, 2026) and Vista Social cuts its Scale tier (July 2026). Current numbers on the Vista Social profile.

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