Verified 2026-07-16/17 against metricool.com/pricing.
Pricing (scales by number of brands, not flat)
- Free — $0: 1 brand, 20 posts/mo, no X or LinkedIn
- Starter — $25/mo for 5 brands, $45/mo for 10 brands — unlimited publishing, LinkedIn included from this tier
- Advanced — $67/mo for 15 brands, $107 for 25, $210 for 50 — approvals and team/client roles start here
X/Twitter is a paid add-on on every tier, roughly $5/account/mo. The vendor’s own “from $X/month” headline price only reflects the lowest brand count — actual cost scales steeply as you add brands.
Where it fits
Teams wanting in-tool ads management (Meta, Google, and TikTok ads, a genuinely rare feature in this Directory) alongside scheduling, and multi-brand pricing rather than flat per-user cost.
Where it doesn’t
No DM automation. The headline pricing is deceptive if you’re comparing against flat-rate competitors — check the brand count before comparing numbers.